Pete Fraser

I am a sales professional born and raised in Melbourne who specialises in cyber security. I have a passion for technology, people and the environment. ​

I am also a first-generation farmer (of sorts) living in the Macedon Ranges on 10 acres and love everything about the region and the people who make it special. I am passionate about sustainability and work hard to understand and adopt practices to help heal the land, rather than destroy it.

In bringing my passions together, I host a podcast which allows me to meet local people and learn from their inspirational stories about their life and accomplishments in the Macedon Ranges.

Above all, I am a father and husband and love that role in life more than anything else.

Much love, stay safe!

Pete

What I do

Sales

I am an experienced sales professional with a proven track record of meeting and exceeding sales targets. I have a background in sales engineering and strong technical knowledge which puts me in a unique position to sell and deliver the right solution for my client's requirements.

Engineering

Let's be honest, I am a bit of a nerd, most of my career has been spent working as a Sales Engineer and because of this, I know what it takes to design, sell and deliver products and services that suit the client's needs.

Farming

With a passion for health and fitness, I figure the best place to start is with what we eat. I am a first-generation small acreage farmer. I focus on regenerative practices which means I put back more than I take out.

Podcasting

My inquisitive nature, broad range of interests and love of a good chat led me to start my own podcast. It is the perfect extension of my personality and provides the opportunity I need to continue to learn and grow.

Testimonials

my life in pictures

Resume

Core Sales Strengths

Relationship Management

Excellent relationship management, internally and throughout the channel

Forecasting and Sales Management

Understanding of forecasting principles and pipeline management

Motivation

Motivated to achieve high success against sales quotas and targets

Team Player

Excellent understanding of BDM, AM / CAM roles and responsibilities

Social Media

Focused on driving sales through the intelligent use of social media. Inquisitive nature when it comes to new emerging technologies across all spaces.

Vendor and Distribution

Excellent understanding of channel, vendor and distribution relationships.

Core Engineering Strengths

Networking and Security

Extensive understanding of common networking and security protocols and principles

Cloud Ready

Extensive understanding of common cloud and on-site application stacks used by businesses today

Threat Knowledge

Extensive knowledge of the security landscape and threat information

Eye for the future

Excellent understanding of key business drivers for companies looking to migrate to alternate technologies

Deep love of technology!

Inquisitive nature and keen drive to stay up to date with emerging technologies

2021 - Current
WatchGuard Technologies

Territory Account Manager (National)

Key Achievements

  • CEO’s Award for the best use of social media 2021 Sales Kick Off.

Key Responsibilities 

  • Meeting and exceeding sales targets for long term profitability
  • Adhering to strong forecasting and pipeline management techniques
  • Establishing and maintaining strong business relationships with current and potential clients
  • Working with the Sales Engineering team to ensure the delivery of high-quality security designs and proposals to present to clients
  • Having an excellent understanding of the business to ensure accurate reporting of data and pipeline status

 

2016 - 2021
WatchGuard Technologies

Senior Sales Engineer

Key Achievements

  • ANZ Employee of the Year 2020
  • Top 20% of Sales, 2016, 2017 and 2018. Awarded Presidents Club 2017, 2018 and 2019
  • Sales Engineer of the Year APAC: 2017 and 2019
  • Double digit growth in my territory 4 out of 5 years
  • Primary Guest Speaker for events on behalf of ANZ

 

Key Responsibilities

  • Providing excellent technical support and backup to the TAM and CAM Team
  • Building security frameworks to assist the channel in winning deals
  • Meeting and exceeding sales quotas and targets
  • Developing and delivering keynote presentations on security and business best practice to large audiences
  • Working with senior management to build and deliver a pipeline and forecast that is accurate and achievable
  • Keeping up to date with the fast-evolving security space from a technical perspective
  • Being a technical evangelist for the large product portfolio maintained at WatchGuard
2008 - 2016
Schepisi Communications

Voice and Data Specialist / IT Manager

Key Achievements:

  • Designed and implemented a national telephone system across five sights with complex IVRs and call routing while assisting a third-party carriage vendor in implementing structured QOS and network routing for a national travel agent
  • Designed and implemented a sixty-seat contact centre with full telephone banking integration including carriage network, local network and branch office telephony system for a large credit union
  • Championed and implemented a new help desk ticketing system for the technical department leading to greater accountability of staff hours, increased support level and statistics/reporting provided to customers and management

 

Key Responsibilities:

  • Providing technical presales advice to the national presales team on the full product suite particularly in tender responses to ensure they are complete and achievable, and meet the customer’s technical requirements
  • Head technician providing support to both customers and the internal technical team to implement the products sold under the Schepisi portfolio
  • Partnered with the internal senior management team to develop, implement, and support the national IT infrastructure.
  • Partnered with Telstra on large enterprise and government customers to implement Unified Communications across a number of technologies including, but not limited to, mobility, voice, video and data
  • Trained staff and customers on new products
2012 -2016
WebSafetyNet

Director

  • Ran small business providing IT support services for up to 50 regular and other ad hoc clients
  • Provided end to end support across a broad range of products and services from varying vendors including remote and phone support, onsite support, hardware and software solutions
  • Provided pre-sales services in network infrastructure and design, configuration and installation of VOIP based PBX technologies, troubleshooting complex technology support issues, implementation of backup and redundancy plans.
  • Undertook all management tasks involved with owning and operating a small business including bookkeeping, accounting, marketing and sales activities.
2000 - 2008
Crossfire I.T

Director

  • Ran small business providing IT support services for up to 50 regular and other ad hoc clients

  • Provided end to end support across a broad range of products and services from varying vendors including remote and phone support, onsite support, hardware and software solutions

  • Provided pre-sales services in network infrastructure and design, configuration and installation of VOIP based PBX technologies, troubleshooting complex technology support issues, implementation of backup and redundancy plans.

  • Undertook all management tasks involved with owning and operating a small business including bookkeeping, accounting, marketing and sales activities.

Portfolio

My Works
Dean Calvert (Calvert Technologies, CEO)

Dean Calvert (Calvert Technologies, CEO)

#two-voices
Jono Brain (Sales and Leadership)

Jono Brain (Sales and Leadership)

#two-voices
Rob Pearse – Olives Olives

Rob Pearse – Olives Olives

This Local Life
Shannon and Steph – Re-gen Farms Australia

Shannon and Steph – Re-gen Farms Australia

This Local Life
Troy de Haas – Professional Orienteering and Sports Management

Troy de Haas – Professional Orienteering and Sports Management

This Local Life
Episode 9 – Ben Holmes and Shannon Wright – Romsey Brewing Co (Daily Lager)

Episode 9 – Ben Holmes and Shannon Wright – Romsey Brewing Co (Daily Lager)

This Local Life
Episode 8 – Chris Steffanoni (Aligned Sports Therapy and Nutrition)

Episode 8 – Chris Steffanoni (Aligned Sports Therapy and Nutrition)

This Local Life
Episode 7 – Mark Grove (Finke Desert Race – Class Winner 2018 250cc)

Episode 7 – Mark Grove (Finke Desert Race – Class Winner 2018 250cc)

This Local Life
Episode 3 – Brad Course (OnCourse Triathlon Coaching)

Episode 3 – Brad Course (OnCourse Triathlon Coaching)

This Local Life
Episode 2 – Lisa Stanton-Smith (LSS Nutrition)

Episode 2 – Lisa Stanton-Smith (LSS Nutrition)

This Local Life
Episode 1 – Tiffani Clingin (Liberty Health)

Episode 1 – Tiffani Clingin (Liberty Health)

This Local Life
On the Fly – Techtify Podcast

On the Fly – Techtify Podcast

Guest Appearances
this local life – Jessie Rigby

this local life – Jessie Rigby

This Local Life
this local life – Katrina Buttigieg

this local life – Katrina Buttigieg

This Local Life
Leon Poggioli – On writing a book!

Leon Poggioli – On writing a book!

#two-voices
this local life – Bob Nixon

this local life – Bob Nixon

This Local Life

Interests

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Keep Fit

Move, run, walk, lift, swing, just get up and about.

Push

Push yourself further and harder than last time.

Celebrate

Celebrate the wins, loses and the journey.

The best gift I can give my family and friends is my health, wellness and longevity.

Pete Fraser
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Regenerate

By regenerating ecosystems and focusing on soil health and fertility we can make massive steps towards a carbon-neutral future.

Educate

Teach people to love the world so our children will have the chance to love what we leave them.

Respect

Respect what we have so that we don't lose it.

The best thing I can do for the world is to learn how to regenerate it!

Pete Fraser

This Local Life

Contact

Get in Touch

EMAIL FOR CONTACT

Macedon Ranges

cv@pjf.cloud

How Can I Help You?